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Environment Scanning
Definition:
Environmental scanning is the ongoing tracking of trends and occurrences in an organization’s internal and external environment that bear on its success, currently and in the future. The results are extremely useful in shaping goals and strategies.
Use in a sentence:
"Environmental Scanning" is a business term used to help leaders survey the landscape of competitors, customers and new innovations for products and services.
The Right Answer:
Collecting details that will help the company...
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