A subfield of machine learning which uses artificial intelligence to mimic the human brain in identifying and analysing patterns in data. It allows computers to ‘learn’ in the same way as a human would, taking corrective action based on new information. Within deep learning, a computer device is able to carry out classification tasks directly with sound, text or images; this is believed to be very accurate and exceeds human level performance. 

Many global organizations have integrated this technology on their websites; an example of this is the online assistant on the website; other organizations utilise this service to support candidates while filling in their application form; which cuts off half their recruitment process time.